6.27.2009 by Kevin Creighton
Advertising rates for TV shows on the Web
now cost as much (or more) than advertising rates for TV shows via cable or over-the-air.
A tectonic shift has taken place for the digital age: ad rates for popular shows like The Simpsons and CSI are higher online than they are on prime-time TV. If a company wants to run ads alongside an episode of The Simpsons on Hulu or TV.com it will cost the advertiser about $60 per thousand viewers, according to Bloomberg. On prime-time TV that same ad will cost somewhere between $20 and $40 per thousand viewers.
Between TiVo,
FiOS and sites like Hulu, it's no longer a question of IF television will be on-demand all the time, it's only a question of WHEN.
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by Kevin Creighton
My very first color photos were taken on Kodachrome 64 with a
Minolta HiMatic.
And now both are gone.
You kids and your digital cameras these days. Now git offa ma lawn!
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6.10.2009 by Kevin Creighton
Sure, stock photos are getting cheaper and cheaper.
But be careful: You never know
who used that touching, heart-warming, emotional image before you did...
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6.08.2009 by Kevin Creighton
From today's WWDC keynote coverage at
macrumorslive.com| 11:41 am | Can adjust guitar tuning without actually physically changing anything -- nothing can be demoed however, as the hardware accessory isn't communicating with the iPhone. |
| 11:39 am | More demo technical difficulties -- trying to show how easy it is to switch between settings on an amp and guitar. |
| 11:37 am | Final demo -- Line6 and Planet Waves. Together they are working on a solution to control your guitar and amp from your iPhone. |
Steve Jobs is known for his flawless perfomance onstage: Everything worked right, or else it didn't make the presentation. Now, I'm not saying a mistake like this wouldn't have happened under the influence of the Reality Distortion Field, but it is something to think about.
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6.04.2009 by Kevin Creighton
Memo to self: When going on holidays, cancel paper delivery, tell the milkman
(1) to drop by, and most importantly,
DON'T TWEET EVERYONE TO TELL THEM THAT YOU'RE NOT AT HOME!!!!
(1) I vaguely recall home delivery of dairy products in my preschool years, courtesy of the local dairy. I wonder if my kids will think about home delivery of dead-tree newspapers in the same way.
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5.25.2009 by Kevin Creighton
Which is more important to business travelers: Food or Wi-Fi?
If you said "food", guess again.
I'm not at that point (yet), I think they're equally important: I can get overpriced snacks on my flight, but I can't download my email in the air (yet). I'd add "AC power" to the list as well. I have two batteries in my work laptop which gives me enough juice to last thru domestic flights, but it's always nice to run off of AC power when needed.
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5.22.2009 by Kevin Creighton
It's the end of the music business as we know it, and I feel fine.
Amazon does the digital delivery and is your storefront, and TuneCore will burn the CD's and ship them on demand.
“As an artist, you have unlimited physical inventory, made on demand, with no upfront costs and worldwide distribution to anyone who orders it at Amazon.com,” said TuneCore CEO Jeff Price, formerly of indie label SpinArt Records (Pixies, KaitO, Apollo Sunshine).
That alone should worry the big labels. But it gets even worse for them.
TuneCore has other plans in the works:
- Amazon will launch a TuneCore-branded section next month.
- A TuneCore widget will soon allow bands to distribute tweets and songs to fans.
- If you sell 100 songs in the New York or Los Angeles area, you get to play Le Poisson Rouge or The Roxy, earning a guaranteed minimum of $100 — even if no one shows up.
- TuneCore is working on a deal with live music behemoth Live Nation/House of Blues that would give artists who sell a certain number of songs a live gig, also with a minimum guarantee of $100.
Marketing, promotion and live gigs as well.
Game, set, match.
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5.19.2009 by Kevin Creighton
Worldwide monthly page views for MySpace have declined from 47.4 billion a year ago to 38 billion today, a 20% drop. In that same period Facebook has grown from 44 billion to 87 billion, a roughly 100% increase. And it isn’t much better when you look at just the U.S. data.
Facebook is fantastically useful for old fogies like me, even if it is a bit passé for the younger crowd, and I'll be honest: I never "got" MySpace, but then again, I've had my own domain name for years and my own website for over 15 years, so the idea of a customizable web page is old-hat to me.
Plus pages with auto-play music/videos annoy me to no end. Who are you to tell me that I should listen to your choices in music when I'm listening to iTunes as I surf? If given the choice between the last pop band or
Johnny Hartman, I'll take Johnny Hartman every time.
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5.18.2009 by Kevin Creighton
It's good to know that there's someone out there who can #$!& up a co-lo move worse than I can :) .
It's almost as if they were *trying* to increase traffic to Google blogsearch...
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4.24.2009 by Kevin Creighton
It seems that YouTube has been with us forever, but it's only been four years.
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4.23.2009 by Kevin Creighton
Yahoo! is shutting down Geocities.
I never had a Geocities account, but I know many people whose first introduction to personal web publishing was a (sucky) Geocities page.
Those people have since moved on to create sucky blogs and sucky MySpace pages.
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4.02.2009 by Kevin Creighton
Ex*cuse* me?
Mr. Rubel: Are customer service and peer-to-peer advocacy the new advertising? And if so, how does that change the ad industry? Mr. Jarvis: Advertising is failure.
If you have a great product or service customers sell for you and a great relationship with those customers, you don’t need to advertise.
*pause*
Hmmmn, actually, in the internet world, that makes a lot of sense. Build a better mousetrap, and the internet allows people to link a path to your door.
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