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We're (not) gonna Zune, Zune, Zune our Zune

Wired Magazine looks at the chances for Microsoft's Zune player against the iPod.

"But hardware is definitely not its forte. The MSN TV experiment was a bust, Microsoft was quickly forced out of the wireless base station business, and its webcam line isn't anywhere near as popular as offerings from Apple, Creative, Logitech and others."

I'd forgotten all about the lead balloon that was MSN TV. But I will say I think their mice and keyboards are quite nice.

"Through several generations of MP3 players, consumers have consistently chosen the ones that work simply (and simply work), over those that offer advanced features and added complexity."

It. Just. Works. Why is simplicity the hardest thing in the world?

“We're (not) gonna Zune, Zune, Zune our Zune”