Bass-ackwards
Attention, high-powered movie executive types:
The way to get us back in theatres is not thru ad campaigns, it's by making stuff that doesn't suck first, THEN telling people about it.
In that past 3 months, we've had so many remakes and rehashs of old movies thrown at us, I've lost count. And most of the successful movies right now are the franchises like Harry Potter. Only Pixar is doing consistently unique and entertaining movies, and maybe, just maybe, that's why theater attendance is down.
It was down in the 50's, too, when TV first came out, and back then, they tried the easy stuff first, too, with ad campaigns and tricks. But eventually, the powers that be realized that making good movies (including on of my all-time favs) is what brings people out to the movie theaters.
The way to get us back in theatres is not thru ad campaigns, it's by making stuff that doesn't suck first, THEN telling people about it.
In that past 3 months, we've had so many remakes and rehashs of old movies thrown at us, I've lost count. And most of the successful movies right now are the franchises like Harry Potter. Only Pixar is doing consistently unique and entertaining movies, and maybe, just maybe, that's why theater attendance is down.
It was down in the 50's, too, when TV first came out, and back then, they tried the easy stuff first, too, with ad campaigns and tricks. But eventually, the powers that be realized that making good movies (including on of my all-time favs) is what brings people out to the movie theaters.
This entry was posted by Kevin Creighton, on
3.15.2006.
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